AI builds your ad from a single prompt
Jestin McCarthy focuses on customer success at Adwave, working closely with businesses to help them launch, manage, and optimize their TV advertising campaigns. He supports customers throughout the lifecycle, making sure they understand the platform and get real value from their ads.
In addition to customer success, Jestin works across marketing and ad operations, helping coordinate campaigns, troubleshoot issues, and improve performance. His role bridges product, customers, and execution, ensuring the Adwave experience is clear, effective, and dependable for every advertiser.
case study
How a mid-size dental practice tripled new-patient bookings and cut cost per new patient by roughly 30% by adding connected TV, YouTube, and social to its search advertising.
case study
How a mid-size auto dealer moved inventory faster and cut cost per lead by roughly 28% by building a full-funnel program around connected TV, YouTube, social, and search.
case study
A regional roofing company moved from single-channel search to a coordinated four-channel strategy and hit 6.2x ROAS with a 34% lower cost per lead. How the multi-channel approach worked.
case study
How a mid-size med spa filled its treatment calendar and cut cost per booked appointment by roughly 32% by building a full-funnel program around connected TV, YouTube, social, and search.
using adwave
The front door to using Adwave: create a free AI TV ad from your URL, set targeting and budget, and launch on 100+ streaming networks in under 10 minutes.
using adwave
Adwave's AI builds your TV commercial from your website, so the page you submit shapes the ad. A 15-minute cleanup checklist that pays off on screen.
using adwave
Great TV targeting is one honest geographic decision plus a quarterly habit. How to draw your trade area from evidence, set the scope dial, and let the dashboard redraw the edges.
case study
A field-service SaaS realized its buyer is a plumber on the couch, not a job title on LinkedIn. Six TV metros vs six controls: +27% demos, +38% branded search, and a permanently funded channel.
guides
The customers are won before the season starts. A four-phase advertising calendar for seasonal businesses: pre-season ramp, peak capture, shoulder renewals, and cheap off-season presence.
case study
An 11-location casual dining chain turned flat traffic into +16% same-store visits with a single-market CTV test, control-market measurement, and a rollout weighted to its weakest metro.
using adwave
Get more out of Adwave's free AI ad creation: pick stronger source URLs, refine with specific chat editor requests, and run variations head to head to find your winner.
guides
A practical 5-factor framework for choosing advertising channels: audience match, intent stage, budget, measurement, and saturation, plus a 70/20/10 allocation to put it into action.