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Guides

Step-by-step guides to help you master TV advertising with Adwave.

CTV Measurement 101: Tracking TV Ad Performance Like a Pro

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CTV Measurement 101: Tracking TV Ad Performance Like a Pro

You've heard the pitch: CTV advertising combines the impact of TV with digital-like targeting. But then comes the question that makes marketers hesitate: "How do I actually measure this?&q...

TV Advertising for Restaurants: The Complete Marketing Playbook

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TV Advertising for Restaurants: The Complete Marketing Playbook

TV advertising for restaurants isn't just for national chains with million-dollar budgets. Today, independent restaurants and small chains use restaurant TV commercials to fill tables, launch n...

Hulu Advertising for Small Business: Costs, Targeting & How to Start

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Hulu Advertising for Small Business: Costs, Targeting & How to Start

You've probably seen ads on Hulu during your own streaming sessions. Maybe you've even thought, "I wish my business could advertise there." Here's the thing: Hulu advertising ...

CTV vs. Meta Ads: Which Channel Delivers Better ROI for SMBs?

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CTV vs. Meta Ads: Which Channel Delivers Better ROI for SMBs?

Comparing CTV vs Facebook ads for small business? This guide breaks down costs, targeting, and ROI to help you decide which channel belongs in your marketing mix.

Your First TV Ad: A Step-by-Step Guide for Absolute Beginners

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Your First TV Ad: A Step-by-Step Guide for Absolute Beginners

Learn how to create and launch your first TV ad, even with no experience. This step-by-step guide covers budgets, targeting, creative options, and launching.

AI TV Commercials: How Small Businesses Create Professional Ads in Minutes

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AI TV Commercials: How Small Businesses Create Professional Ads in Minutes

Learn how AI is transforming TV commercial creation, enabling small businesses to produce professional ads in minutes instead of weeks.

How to Advertise on Roku: The Complete Small Business Guide

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How to Advertise on Roku: The Complete Small Business Guide

Learn how to advertise on Roku as a small business, including costs ($20-60 CPM), targeting options, creative requirements, and step-by-step setup instructions.

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