Guides

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There's a streaming platform with over 80 million monthly active users, and most small business advertisers have never considered it. Pluto TV has quietly become one of the largest free streami...

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You've built an audience on social media. Maybe thousands of followers, maybe millions. But you know the truth: you're one algorithm change away from losing it all. Influencer TV advertisin...

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You watch the game every week. During commercial breaks, you see ads from national insurance companies, car brands, and fast food chains. And you think: there's no way I could afford to get my ...

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Learn how to advertise on Amazon Fire TV for your small business. Understand costs, targeting options using Amazon's shopper data, and how to access Fire TV inventory without massive minimums.

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First, let's do the math on what $100 gets you in TV advertising. Understanding CPM: TV advertising is priced by CPM (cost per thousand impressions). On streaming platforms through services lik...

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You've heard the pitch: CTV advertising combines the impact of TV with digital-like targeting. But then comes the question that makes marketers hesitate: "How do I actually measure this?&q...

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TV advertising for restaurants isn't just for national chains with million-dollar budgets. Today, independent restaurants and small chains use restaurant TV commercials to fill tables, launch n...

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You've probably seen ads on Hulu during your own streaming sessions. Maybe you've even thought, "I wish my business could advertise there." Here's the thing: Hulu advertising ...

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Comparing CTV vs Facebook ads for small business? This guide breaks down costs, targeting, and ROI to help you decide which channel belongs in your marketing mix.

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Learn how to create and launch your first TV ad, even with no experience. This step-by-step guide covers budgets, targeting, creative options, and launching.