Car Dealership Advertising on TV, Social & Search | Adwave
Advertising for Dealerships

Car Dealership Advertising on TV, Social & Search

Professional ads for your dealership in minutes, not months. Reach local buyers on TV, Meta, Google, and 100+ streaming channels, without the agency fees or production costs. TikTok is early access.

Start with your website

Streaming TV Farrow Harley-Davidson Farrow Harley-Davidson

Reach buyers during the research weeks

Car buyers spend weeks researching before they step on a lot, watching TV, scrolling social, and searching every day. Adwave puts your dealership in front of them on television, Meta, Google, Reddit, web, and mobile from one campaign and one budget, on the same channels as the OEM brands. TikTok is early access from Customize. Enter your website URL and Waverunner builds a TV spot, image ads, and social video featuring your inventory, branding, and offers in about two minutes. Catalog Video can make a per-VIN spot from the inventory feed. Target by ZIP code, city, or radius around your lot, and update your ad anytime your offers change.

For more detail, read our dealership marketing strategies guide or browse all automotive advertising resources.

Where your ads run

  • Facebook
  • Instagram
  • Google
  • Reddit
  • TikTok
  • Web
  • Mobile
  • TV
  • Audio

What customers are saying

“We wanted people in our area to think of us first when they're ready to ride. TV gave us that presence.”

Mike Farrow , Farrow Harley-Davidson

“Adwave helped me get more offers and secure additional listings!”

Kenny Patton , Kenny Patton Real Estate

“As a local burger restaurant, we knew our food could win hearts, we just needed more people to know we existed. Adwave made it incredibly easy to create...”

Delanie Stevens , Mountain Burger

Franchise presence, local budget

Every big franchise runs TV, and buyers research on search and social for weeks before they visit a lot. Waverunner gives you the same mix from $30/day, live in 24 hours, with creative you can swap the day new models arrive.

more likely to search for your brand after seeing your TV spot
3x

Industry brand-lift research

more consumer trust in TV ads than social ads, trust your search and social ads inherit
4x

MarketingSherpa

higher brand recall with TV in the mix than digital alone
60%

Nielsen brand-lift studies

Ads made with Adwave

Real campaigns from real businesses, every one generated from a website URL.

Farrow Harley-Davidson

Farrow Harley-Davidson has increased revenues by 50% since running ads with Adwave

Modern Homes Realty

Modern Homes Realty used Adwave to get home listings in front of the right people

Noble Senior Solutions

Noble Senior Solutions used Adwave to create an ad that feels polished and professional without being overly AI-generated or impersonal, reflecting the warm, trusted image of their small company.

How it works

About five minutes to set up

From your website to live ads. No agency, no ad accounts.

You never open Meta Ads Manager, Google Ads, or a TV network account. Waverunner buys the placements for you from one daily budget.

  1. 1

    Paste your website

    Waverunner reads your site, offers, and photos, then proposes the customers worth reaching.

  2. 2

    Approve your ads

    Image ads, social video, and a TV spot come back finished. Change anything by chat before a dollar is spent.

  3. 3

    Set a daily budget and area

    From $30/day. ZIP codes, a radius, a city, or nationwide. That number is all you pay for media.

  4. 4

    Go live and watch results

    Ads run on TV, Google, Facebook, Instagram, TikTok, and the web. One report shows visits and conversions, including from TV.

See each step in detail →

Pricing

Waverunner

One daily budget. That is the whole bill.

No subscription, no contract, no agency retainer, and no platform fee on media. You add money to a prepaid wallet, set a daily budget, and pause whenever you like.

TV, Google, Facebook, and Instagram from $30/day. Reddit, Google Search, and TikTok switch on as you raise the budget. New accounts get $60 starter credit when they add a deposit.

See pricing and what a budget buys →

Starting daily budget
$30/day

Prepaid. Raise or lower it any day.

To preview your ads
$0

See the finished ads before you add a card.

To stop
Pause

Charges stop. Your balance stays in the wallet.

Frequently Asked Questions

All FAQs
  • Enter your dealership's website URL. Adwave's AI pulls your inventory photos, branding, offers, and key details to build a professional 30-second TV spot plus matching image ads and social video. You can customize the script, music, imagery, and call to action. The whole process takes about two minutes.

  • Your ads run on Facebook, Instagram, Google (YouTube and Search), Reddit, web, mobile, and television. TikTok is early access from Customize. That includes 100+ premium channels such as Hulu, Peacock, Paramount+, Tubi, ESPN, and local programming. You choose the geographic area, whether that's ZIP codes around your dealership, a radius from your lot, or your full metro market.

  • Yes. You can tailor your ad to highlight anything: end-of-year clearance, new model arrivals, certified pre-owned specials, or service department promotions. Update your creative anytime your offers change, at no extra cost.

  • Daily budgets start at $30/day from a prepaid wallet. You can review recommended ads without a card. New accounts get $60 starter credit (activates with a deposit within 14 days). There are no subscriptions, no contracts, and no hidden fees. Pause anytime and charges stop.

  • Traditional TV production and media buying typically costs thousands of dollars and takes weeks to launch. With Adwave, you get a TV spot plus image ads and social video in minutes, launch within 24 hours, and daily budgets from $30/day. You also get precise geographic targeting that traditional broadcast can't match, so your budget only reaches the local buyers who can visit your lot.

  • Your Adwave dashboard shows real-time data on ad views, geographic reach, channel performance, and spend. You’ll see how many households in your market saw your ad and where those impressions came from. Many dealers also track results by monitoring showroom traffic and asking walk-ins how they heard about the dealership.

Paste your website. See your ads in minutes.

Waverunner builds the ads and runs them on TV, Google, Facebook, Instagram, and Reddit from $30/day. TikTok is early access. Preview without a card. Pause anytime.

For a walkthrough first, book a call.