Advertising for HVAC Pros

HVAC Advertising on TV, Social & Search

Paste your HVAC website. Adwave builds ads for TV, search, and social, then runs the channels your daily budget opens. A call is an inquiry. A booked job is what your office schedules.

Start with your website

Adwave

TV Harbor & Pine Harbor & Pine
Instagram

Reddit

Harbor & Pine · Promoted

A dinner plan for people who always end up saying “where should we go?”

Oak-grilled seafood, a table by the water, and a menu you can browse before you book. Meet Harbor & Pine.

Facebook
TikTok
YouTube Harbor & Pine Harbor & Pine
Web

One creative · search, social, web, TV · one daily budget.

How an HVAC campaign runs

An HVAC ad and a booked job are different steps. Adwave runs the ads. Your office books the work.

  1. Paste your website and review the ads. Check the company name, services, prices, and photos before anything spends.
  2. Set the ZIP codes you can serve and a daily budget. At $30 a day the mix is mobile web, mobile apps, TV, YouTube, Demand Gen, Facebook, and Instagram. Reddit opens at $35. Google Search opens at $67. TikTok is early access at $91 and is not in the default mix.
  3. Ads go through review, then run on the channels that budget opens. There is no promise they are live the same day.
  4. Install the tracking tag if you want on-site actions in the report. A click, a form, or a call you log is an inquiry. A booked job is the appointment or install your office puts on the schedule. The report does not create that job, and it does not guarantee one.

Channel costs and the difference between an inquiry and a booked job are in getting more HVAC service calls. A wider channel list is in the HVAC advertising channel guide. This page is the Adwave workflow for HVAC companies.

Where your ads run

  • Facebook
  • Instagram
  • Google
  • Reddit
  • TikTok
  • Web
  • Mobile
  • TV
  • Audio

Inquiries are not booked jobs

The figures in this band are brand-lift studies for TV in a media mix. They are not HVAC close rates, and they are not a count of service calls or installs.

more likely to search for your brand after seeing your TV spot
3x
Industry brand-lift research
more consumer trust in TV ads than social ads, trust your search and social ads inherit
4x
MarketingSherpa
higher brand recall with TV in the mix than digital alone
60%
Nielsen brand-lift studies

How it works

About five minutes to set up

From your website to live ads. No agency, no ad accounts.

You never open Meta Ads Manager, Google Ads, or a TV network account. Adwave buys the placements for you from one daily budget.

  1. 1

    Paste your website

    Adwave reads your site, offers, and photos, then proposes the customers worth reaching.

  2. 2

    Approve your ads

    Image ads, social video, and a TV spot come back finished. Change anything by chat before a dollar is spent.

  3. 3

    Set a daily budget and area

    From $30/day. ZIP codes, a radius, a city, or nationwide. That number is all you pay for media.

  4. 4

    Go live and watch results

    Ads run on TV, Google, Facebook, Instagram, TikTok, and the web. One report shows visits and conversions, including from TV.

See each step in detail →

Pricing

Adwave

One daily budget. That is the whole bill.

No subscription, no contract, no agency retainer, and no platform fee on media. You add money to a prepaid wallet, set a daily budget, and pause whenever you like.

TV, Google, Facebook, and Instagram from $30/day. Reddit and Google Search switch on as you raise the budget. TikTok is available through early-access selection at an eligible budget. New accounts get $60 starter credit when they add a deposit.

See pricing and what a budget buys →

Starting daily budget
$30/day
Prepaid. Raise or lower it any day.
To preview your ads
$0
See the finished ads before you add a card.
To stop
Pause
Charges stop. Your balance stays in the wallet.

Frequently Asked Questions

All FAQs
  • Add your website, check your business profile and audience, then generate and review your ads. Check names, prices, images, and claims before launch. Create and review ads.

  • At $30 a day, campaigns can run on mobile web, mobile apps, TV, YouTube, Demand Gen, Facebook, and Instagram. Reddit opens at $35 a day. Google Search opens at $67 a day. TikTok is early access at $91 a day and is not in the default mix. Inventory, audience readiness, and policy can still limit delivery. Understand channel availability.

  • No. The dashboard reports what happened on your site. Estimates help you plan; they do not guarantee customers, sales, or return on ad spend. Understand reporting.

  • Business campaigns start at $30/day from a prepaid wallet. Direct business signups receive $60 starter credit immediately. Unused starter credit expires after 14 days without a deposit; a deposit keeps it available. Agency accounts do not receive this credit. Optional creation extras and card processing fees are separate. Read the billing guide.

  • Yes. Create a campaign for AC maintenance in spring or heating service before winter, with its own creative, location, and daily budget. Allow time for ad review, monitor the campaign while the offer is relevant, and pause it when the season or offer ends. Plan and manage a campaign.

  • Install the tracking tag for your business and configure the actions you want to measure. Review conversions and revenue alongside spend. Keep last-touch results separate from assists to avoid counting the same sale twice. Read your performance report.

Paste your website. See your ads in minutes.

Adwave builds the ads and runs them on TV, Google, Facebook, Instagram, and Reddit from $30/day. TikTok is early access. Preview without a card. Pause anytime.

For a walkthrough first, book a call.