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insights
Broadcast TV accounts for 20.1% of total U.S. TV viewing in 2025. Nielsen Gauge data shows streaming now dominates while broadcast continues to decline.
guides
Facebook ads falling flat? Explore 7 alternatives, from Google Local Service Ads and TikTok to CTV and Pinterest, and find the channels that fit your business.
insights
The U.S. CTV advertising market is projected at $33 billion in 2025, up 4x from $8 billion in 2020. Annual growth rates of 13-15% are expected through 2027.
insights
Americans watch an average of 3.7 hours of TV per day. See viewing time by age, streaming vs cable trends, and what it means for advertisers.
guides
Learn how to create CTV ad creative that drives results. Discover proven hooks, storytelling techniques, and CTAs for streaming TV ads that convert.
guides
Create CTV ad creative that drives results. Get proven tips on storytelling, pacing, calls to action, and visual design for 30-second streaming TV spots.
insights
Streaming now accounts for 45% of total TV viewing, while cable has dropped to 24%. For the first time in history, streaming exceeds combined cable and broadcast viewing.
guides
CTV vs YouTube ads compared for local businesses. See how completion rates, targeting, costs, and brand trust stack up so you can pick the right channel for your goals.
case study
Kaimuki Dental spent $600/month on TV ads and grew new patient inquiries by 25%. Here's how they did it.
guides
A practical walkthrough of local advertising options organized by budget, from free channels to paid digital to streaming TV. Includes a 30-day test plan for any business.
