
Advertising for Startups
Startup Advertising on TV, Social & Search
Look bigger than you are. Put your startup on the channels the biggest brands use, professional ads on TV, Meta, Google, TikTok, and more, with daily budgets from $30/day.
Start with your website
Waverunner

Google Search
Ad
Mountain Burger
Mountain Burger
Burgers crafted with locally sourced ingredients.
Mountain Burger · Promoted
Weeknight traffic up 18% on $500/month.
Restaurant

One creative · search, social, web, TV · one daily budget.
Look bigger than you are
Your prospects scroll past dozens of LinkedIn ads and retargeting banners every day, but the startup they saw on TV feels like an established company. Adwave builds that brand recognition on every channel your customers use, television, Meta, Google, TikTok, Reddit, web, and mobile, from one campaign and one budget. Enter your website URL . Waverunner pulls your product visuals, messaging, and branding and builds a TV spot, image ads, and social video in about two minutes. Pick the ZIP codes or metros where your customers are, set your budget, and your ads are live on Hulu, ESPN, Peacock, Google, Facebook, Instagram, and TikTok within 24 hours.
For more detail, read our startup advertising ideas guide or browse all industry advertising resources.
Where your ads run
- TikTok
- Web
- Mobile
- TV
- Audio
What customers are saying
“The app is super easy to navigate and I received excellent product support. The cost for my app was very budget friendly, especially with the fact that my...”
“Adwave helped me get more offers and secure additional listings!”
“As a local burger restaurant, we knew our food could win hearts, we just needed more people to know we existed. Adwave made it incredibly easy to create...”
Credibility performance ads can't buy
Performance marketing has a ceiling, at some point people need to know who you are before they'll click, book the demo, or download. Showing up on the channels national brands use builds that baseline awareness and lifts conversion on everything else you run. Start small, watch the dashboard, and scale when the numbers make sense.
- more likely to search for your brand after seeing your TV spot
- 3x
- more consumer trust in TV ads than social ads, trust your search and social ads inherit
- 4x
- higher brand recall with TV in the mix than digital alone
- 60%
Industry brand-lift research
MarketingSherpa
Nielsen brand-lift studies
Ads made with Adwave
Real campaigns from real businesses, every one generated from a website URL.
Crated With Love
Crated With Love showcases their products and brand story with an ad built and run by Adwave
Anita Glaster
Author Anita Glaster used Adwave to get her book seen by potential readers nationwide
Modern Homes Realty
Modern Homes Realty used Adwave to get home listings in front of the right people
How it works
About five minutes to set up
From your website to live ads. No agency, no ad accounts.
You never open Meta Ads Manager, Google Ads, or a TV network account. Waverunner buys the placements for you from one daily budget.
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1
Paste your website
Waverunner reads your site, offers, and photos, then proposes the customers worth reaching.
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2
Approve your ads
Image ads, social video, and a TV spot come back finished. Change anything by chat before a dollar is spent.
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3
Set a daily budget and area
From $30/day. ZIP codes, a radius, a city, or nationwide. That number is all you pay for media.
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4
Go live and watch results
Ads run on TV, Google, Facebook, Instagram, TikTok, and the web. One report shows visits and conversions, including from TV.
Pricing
Waverunner
One daily budget. That is the whole bill.
No subscription, no contract, no agency retainer, and no platform fee on media. You add money to a prepaid wallet, set a daily budget, and pause whenever you like.
TV, Google, Facebook, and Instagram from $30/day. Reddit, Google Search, and TikTok switch on as you raise the budget. New accounts get $60 starter credit when they add a deposit.
- Starting daily budget
- $30/day
- To preview your ads
- $0
- To stop
- Pause
Prepaid. Raise or lower it any day.
See the finished ads before you add a card.
Charges stop. Your balance stays in the wallet.
Frequently Asked Questions
All FAQs-
Enter your website URL or product page. Adwave's AI pulls your product visuals, messaging, branding, and key value props to build a professional 30-second TV spot plus matching image ads and social video. You can customize everything, from the script and music to the screenshots and call to action. The whole process takes about two minutes, no video production experience needed.
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Your ads run on Facebook, Instagram, Google (YouTube and Search), Reddit, TikTok, web, mobile, and television, including 100+ premium channels such as Hulu, Peacock, Paramount+, Tubi, ESPN, and local programming. You choose the geographic area, whether that's a specific metro where your target customers are concentrated, multiple regions, or a national footprint.
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Yes. B2B buyers are still consumers when they get home. Reaching decision-makers on the channels they watch in the evening builds familiarity that carries into their work the next morning. Startups using TV alongside their digital strategy report stronger brand recall, more inbound interest, and shorter sales cycles because prospects already recognize the company before the first sales call.
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Daily budgets start at $30/day from a prepaid wallet. You can review recommended ads without a card. New accounts get $60 starter credit (activates with a deposit within 14 days). There are no subscriptions, no contracts, and no hidden fees. Pause anytime and charges stop.
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Absolutely. Target by geography (ZIP code, city, metro, or national), demographics, and viewing interests. If you're launching in a specific market or targeting a particular region for your next growth push, you can focus every impression where it matters.
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Your Adwave dashboard shows real-time data on ad views, geographic reach, channel performance, and spend. To connect TV to your funnel, track branded search volume, direct website traffic, and inbound lead quality during campaign periods. Many startups also see a lift in conversion rates on their existing digital channels once TV builds baseline awareness.
Resources
All Resources
Guides
Startup Advertising Ideas: Getting Your First Customers
Stage-by-stage advertising playbook for startups. From pre-launch buzz to paid channels, learn how to acquire your first customers without burning through your budget.

Industries
TV Advertising for Startups: Building Awareness Fast
Streaming TV ads build instant credibility for startups, from $30/day. Budget frameworks from pre-seed to Series B, targeting strategies, and how to measure results.

Guides
How to Create Brand Awareness: A Practical Guide
Learn how to create brand awareness with proven strategies to define your brand, reach your audience, and drive growth.
Paste your website. See your ads in minutes.
Waverunner builds the ads and runs them on TV, Google, Facebook, Instagram, and Reddit from $30/day. TikTok is early access. Preview without a card. Pause anytime.
For a walkthrough first, book a call.




