Financial
September 30, 2025
Be the accountant people call before tax season panics
Accounting firms build year-round awareness with TV ads that make you the first call when businesses need bookkeeping, tax prep, or CFO services.
Table of Contents
Most accounting firms get clients through referrals or last-minute Google searches during tax season. But what if you could build year-round awareness so when someone needs an accountant, they already know your name?
Why accounting firms advertise on TV
Build trust and credibility: TV ads position your firm as established and professional. People trust accountants they have seen on TV far more than random Google results.
Attract higher-value clients: Small business owners and high-net-worth individuals watch TV. A well-placed ad can attract clients who need ongoing services, not just one-time tax prep.
Target local businesses and households: Advertise by ZIP code to reach homeowners, retirees, and small business owners in your service area.
Stay top-of-mind year-round: Do not wait for tax season. Run ads throughout the year so when someone needs financial planning, bookkeeping, or tax help, they call you first.
How it works
Give us your website. We pull your services, team info, and branding to create a professional commercial.
Review and edit. Highlight your specialties (small business accounting, tax planning, CFO services) and adjust tone to match your brand.
Target your local market. Go city-wide or focus on affluent ZIP codes where your ideal clients live.
Launch and track. See how many local viewers saw your ad and monitor phone calls and website visits.
Pricing
Accounting firms typically spend $1,000+ per month on Google Ads. For a fraction of that, you can be on TV.