
Home Services
September 30, 2025
Own your market when the AC breaks in July
HVAC companies use TV advertising to build year-round recognition that drives emergency calls and seasonal maintenance contracts.
Table of Contents
HVAC emergencies are stressful. Homeowners need help fast, and they call the company they trust. TV advertising makes you that company by building recognition during the calm months so you are top-of-mind when the emergency hits.
Why HVAC companies advertise on TV
Own your market during peak seasons: Summer AC breakdowns and winter furnace failures drive calls. TV ads make sure homeowners call you instead of your competitors.
Drive maintenance and installation work: TV ads do not just drive emergencies. They also bring in scheduled work (new installs, seasonal tune-ups, system replacements).
Target homeowners in your service area: Advertise by ZIP code to reach homeowners in the areas you serve. Focus on neighborhoods with older HVAC systems.
Build trust and credibility: HVAC work is expensive. TV advertising makes you feel established and trustworthy.
How it works
Provide your website. We create an ad highlighting your services, response time, and expertise.
Edit to emphasize emergency service, maintenance plans, or installation specials.
Target your service area by ZIP code or county.
Launch and track. Monitor views and measure call volume and service requests.
Pricing
HVAC companies see strong ROI from TV advertising. Start at $50/month and fill your schedule year-round.