
Financial
September 30, 2025
Compete with State Farm and Allstate—locally
Independent insurance agents use TV advertising to become the trusted local name that buyers call for auto, home, and life coverage.

Table of Contents
Big insurance companies spend millions on TV advertising because it works. But as an independent agent, you do not have that budget. Adwave lets you advertise locally on the same channels—NBC, Fox, streaming platforms—for as little as $50 a month.
Why insurance agents advertise on TV
Build local name recognition: When someone needs auto, home, or life insurance, they call the agent they have seen on TV. Be that agent.
Compete with national brands locally: State Farm and Allstate advertise nationally. You can advertise locally in your market and own your ZIP codes.
Attract higher-value clients: TV viewers skew older and higher-income—exactly the demographic that needs life insurance, umbrella policies, and comprehensive coverage.
Position yourself as the trusted local expert: A TV ad makes you feel established and credible. People trust local agents they recognize from TV.
How it works
Provide your website or agency info. We create a professional commercial highlighting your services and local expertise.
Edit to emphasize your specialties (auto, home, life, commercial) and include your contact info.
Target your service area by ZIP code, city, or county.
Launch and track. Monitor ad views and correlate with quote requests and new policy sign-ups.
Pricing
Insurance agents report seeing ROI within weeks of launching TV campaigns. Start at $50/month.