Travel & Hospitality > Hotels & Lodging
October 27, 2025
TV Advertising for Hotels & Boutique Lodging
Inspire travelers to book direct.
Table of Contents
Travelers choose hotels that feel familiar. TV advertising for hotels puts your property in front of potential guests before they start searching, so when they're planning a trip to your area, your name comes to mind first.
While travelers price-shop on Expedia and Booking.com, TV-aware guests often book direct. That's better for your margins and your guest relationships.
Why TV Advertising Works for Hotels
Hospitality is about creating feelings before the stay. TV captures those feelings and broadcasts them to potential guests.
Inspire before the search. Reach travelers while they're dreaming about trips, not just when they're price-shopping on OTAs.
Drive direct bookings. Guests who know your name are more likely to book direct, avoiding OTA commissions that eat into your margins.
Showcase your property. A 30-second commercial captures the experience better than a gallery of static photos. Show what makes you special.
Target feeder markets. Reach potential guests in cities that drive visitation to your area. Meet them before they start searching.
Promote packages and events. Wedding weekends, holiday packages, and seasonal specials get more visibility with TV.
Real Results from Hotel TV Ads
Hotels who advertise on TV consistently report:
Increased direct bookings bypassing Expedia and Booking.com
Higher group booking inquiries for events and weddings
Seasonal package uptake improves with TV promotion
Brand recognition in feeder markets drives repeat visits
The insight: one direct booking instead of an OTA booking often saves more than a month of TV advertising costs.
How It Works for Hotels
Getting your hotel on TV is easier than turning over a sold-out weekend:
Share your website or social media. Adwave's AI gathers your property imagery, amenities, and branding automatically.
Review your custom commercial. See a professional 30-second ad featuring your hotel in about 2 minutes.
Target your markets. Reach households in cities that drive visitation to your destination.
Launch and track results. Your ad runs on 100+ premium channels. Promote seasonal packages.
Affordable Pricing for Hotels
TV advertising for your hotel starts at just $50. Compare that to OTA commission on one room night.
Adwave creates your commercial for free. You only pay when your ad runs.
Inspire Travelers to Book Direct
Every direct booking strengthens your guest relationship and protects your margins. TV builds the familiarity that makes guests book direct.
Ready to reach travelers? Create your TV ad and see how your property looks on the big screen. It takes about 2 minutes and costs nothing to try.